Stimorol DJ App
2025
For Stimorol’s “You Feat Stimorol” campaign, the product became the entry point into a playful music experience. We brought Music Mixing into the hands of consumers. I have lead the creation of an app that enables users to create music without any mixing knowledge: By scanning a Stimorol pack, users unlocked sound packs inside a the Stimorol DJ app, with each flavour representing a different music genre.
Users could then mix their own tracks using a simplified DAW interface, create their own cover, download and share them, and enter a competition for the chance to have their creation selected and produced by Swiss artist Nickless. This turned the campaign from a simple promotion into an active, participatory brand experience. The app won the Marketing Bronze price at the Best of Swiss Web Awards 2025.
Stimorol DJ App
2025
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Stimorol DJ App
2025
For Stimorol’s “You Feat Stimorol” campaign, the product became the entry point into a playful music experience. We brought Music Mixing into the hands of consumers. I have lead the creation of an app that enables users to create music without any mixing knowledge: By scanning a Stimorol pack, users unlocked sound packs inside a the Stimorol DJ app, with each flavour representing a different music genre.
Users could then mix their own tracks using a simplified DAW interface, create their own cover, download and share the tracks with the community, and enter a competition for the chance to have their creation selected and produced by Swiss artist Nickless. This turned the campaign from a simple promotion into an active, participatory brand experience. The app won the Marketing Bronze price at the Best of Swiss Web Awards 2025.
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